
August 2008 Volume 10 | No. 8
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| From the Top: 5 Challenges of Raising Money |
 I've been traveling lately -- including London
and New York over these last weeks. I have
been meeting with private equity groups, major
corporations, venture funds, individual investors,
and investment bankers. My goal: Building
The Trendlines Group's network around the world
for our portfolio companies and our clients. As
it happens in the course of such meetings, conversation
turns to challenges -- especially challenges
for early-stage companies.
I've had a chance to think about the challenges and can
characterize them as follows:
- Navigating through a "difficult" environment
and season. The current environment
for raising money is often characterized
as "difficult," and this difficulty is exacerbated
by the time of year -- it's August (vacation
season) and the Jewish holidays loom --
this year in October -- only some six weeks
away.
- Dealing with the market uncertainties. One
friend refers to the public capital markets
as "sloppy," and no one truly knows what the
near term holds for the world's stock exchanges.
The IPO market is generally considered to
be "closed."
- Allocating the right amount of time. Raising
money is hard work. Lots of meetings.
Lots of miles. Lots of time. It turns out
that the truth about raising money is true: Raising
money is a full-time job.
For early-stage companies, we have an additional challenge: a "funding
gap" -- raises in the low millions often require more
effort than larger raises.
- Accepting responsibility. Raises
are the responsibility of CEOs and
their boards. CEOs must know that
raising money is "job 1." Boards must
provide leadership and support. Every
company that succeeds raises money numerous
times; learning how to do this well is critical
for CEOs. Money can be found for most businesses
most of the time. It takes intensive
efforts from CEOs and their boards.
- Networking and telling the right
stories to the right people. Know
this: Like us, money needs to "work"; money
that is not "at work" cannot grow. Investors
continue to look for the right opportunities;
sophisticated investors allocate assets
for speculative and foreign investment.
It's certainly not an easy environment for
raising money; add having patience to the list
of characteristics and tasks necessary for success.
MarketReach America, which we produce with the Maryland/Israel
Development Center, is a great example of a program that
creates relationships and helps companies raise money.
My congratulations to the companies selected to participate
in next month's program in Baltimore.
D. Todd Dollinger, CEO
The Trendlines Group
See the From the Top
archives.
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| What Is the Trendlines
Group? |
Israel's premier business development and
marketing consulting firm. We provide a range of business
development, seed investing, and marketing communications
services.
Building on our experience, we research and analyze markets and opportunities to understand your business.
From that understanding, we develop a plan and help you implement it.
We think our 6-factor formula sums it up well:
Experience + Research + Analysis
= Understanding --> Planning --> Implementation.
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Good Luck to the
MarketReach America Life Sciences & Medical Devices 2008 Companies |
There are 13 Israeli companies participating in
the 6th MarketReach America program, MarketReach America
Life Sciences & Medical Devices 2008.
The program will be held 10-11 September on
the Johns Hopkins University campus in Baltimore, Maryland.
Tina Ornstein, CEO of Trendlines
International, and Steve Rhodes, chairman
of The Trendlines Group, will be in Baltimore to
cheer on and suppoprt the Israeli participants.
All of us at Trendlines wish them good luck and success.
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Why Consumer Goods Are Good for Your Business (Hebrew
Version) |
Earlier
this year, Mark Dollinger, president
of Trendlines America, and Debbie Yerushalmy, senior
consultant, explained why the world of consumer goods
teach a "world" about business ... any business.
Now you can read
this article in Hebrew. (PDF format).
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A
Regulatory Primer (Part 6) |
Roger
Gray, director of global regulatory affairs
at Donawa Consulting, concludes his series
about regulatory issues.
This month Roger focuses on 14 medical device
myths and realities related to regulatory issues. Read
the full story.
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| Client News |
Guardium featured in Ha'aretz ... Microvascular Eye Technology featured in Israel21c ... Perrigo expands U.S. headquarters ...
Congratulations to Daneli Plastics on its new website.
Rina Pridor, the director of the Technological
Incubators Program of the Office of the Chief Scientist,
recently announced plans to leave her position at the end
of 2008. Trendlines has been working with Rina since the
company's early days in 1993.
We thank Rina for her support over the years and wish her
continued success and good luck with her future endeavors.
Read
all the client news.
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