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| Trendletter > February
2007 |
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The Trendlines Group — February 2007 Trendletter
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| Vol. 9 No. 2 |
February 2007 |
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From the Top: What the Consultants Learned
The entire Trendlines team participated
in team-building activities this week. In a series of structured "exercises"
that were mixed with a lot of fun, we were reminded of the
importance of --
-- setting goals -- If
you don't know what your team's objective is, it's hard to
plan the right path to success and, just as important, you
can't measure whether or not you succeeded in your task.
-- working together -- This
insight seems obvious, but sometimes getting even a good
team to really work together feels a lot like herding cats.
You have to build norms and structures and mechanisms that
will facilitate coordinated efforts.
-- exchanging (and listening to) ideas-- If
everyone is throwing out ideas at the same time, then no
one is listening. A skilled leader who can help a team find
the balance between open discussion of alternatives and efficient
decision-making is a great asset.
-- asking questions and not making
assumptions -- It
was downright amusing how, from rather simple guidelines,
we jumped to conclusions about what was expected of us --
without questioning the facilitator and getting clarifications.
Boy, did we feel sheepish.
-- understanding there is more than
one way to solve a problem -- As
one person, who shall remain nameless, said (only half-jokingly), "Yes,
there is more than one way to solve a problem -- there's
my way and there's the wrong way." Hopefully you don't
have too many people like that on your team.
Not too surprisingly, we realized that some of our "failures" came
about as a direct result of our not paying attention to one (or more) of the
above. But we sure had a good time in the process.
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What is The Trendlines Group? Israel's premier
business development and marketing consulting
firm. We provide a range of business development,
seed investing, and marketing communications services.
Building on our experience, we research and analyze markets
and opportunities to understand your business.
From that understanding, we develop a plan and
then help you implement it.
We think our 6-factor formula sums it up well:
Experience + Research + Analysis = Understanding --> Planning --> Implementation.
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Nearly 90 participants attended our MarketReach
America one-day seminar on medical reimbursement in Tel Aviv
on January 15.
The participants heard from Lynn
Shapiro Snyder and Robert
Wanerman of Epstein, Becker & Green, and Marcia
Nusgart, Nusgart Consulting LLC, about the complex subject of medical
reimbursement in the United States.
Read a summary
of Lynn's presentation.
See the seminar photo
gallery and the program
agenda.
Download Lynn, Robert, and Marcia's presentations
from the Israel Export
& International Cooperation Institute website.
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Speaking of reimbursement,
in the first of a two-part series, Amir
Inbar of Mediclever looks
at reimbursement in Germany. (This article is also available
in Hebrew.)
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We have participated
in the International Home & Housewares Show for more
than 25 years, and this year is no exception.
Consultant Debbie
Yerushalmy, Trendlines
America President Mark Dollinger, and
Chairman D.
Todd Dollinger will be on hand at this year's
Show. If you can't get to the Show, let Trendlines
be your eyes and ears there. If you are going to the Show,
we can help you optimize your time there by attending
meetings or walking the Show with you.
2007 International Home & Housewares Show
Details
Dates:
Sunday-Tuesday, March 11-13
Place: McCormick Place, Chicago, Illinois
Sponsor: International Housewares Association
(IHA); Trendlines represents the IHA in Israel
Save the $100 Show registration fee when
you pre-register
online.
Read about the Show expos
and categories.
Learn about the four
fast-growing product segments in the housewares/home
industry.
Preview the color palettes for home furnishings
in 2008.
Todd Dollinger led a round table discussion about the U.S.
housewares industry at the Israel Export & International Cooperation
Institute on January 24. He discussed how to enter this huge market ($84
billion in the United States), and presented information about the Show
(60,000 attendees from more than 100 countries).
For more information about how Trendlines
can help you get the most out of the 2007 International
Home & Housewares
Show, contact Debbie
Yerushalmy at 04 958-3323, ext. 122.
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According to an article that appeared in Globes[online]
on January 9, the Israel Directorate for the EU Framework
Programme (ISERD) has set up a fund for helping small
businesses prepare research grants, including travel to Europe
to meet potential partners, attend conferences, and consult
with experts. The new fund is expected to help 60 companies.
Initial
calls for proposals under the Seventh Framework Programme
for Research and Development (2007-2011) came into
effect on January 1.
For information, contact Adva
Schwarts-Ossad at ISERD (03
511-8118, ext. 1,3).
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In addition to plenary sessions devoted to
invited lecturers, this year's conference will have scientific
sessions that include oral presentations of 10 to 20
minutes in length. The presentations will be selected
from the submitted abstracts. Deadline for abstract
submission is Wednesday, February 28, 2007.
See the abstract
submission guidelines.
For further information, contact Tovit or Yael
at ILSI (09 971-8180).
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Bagir completes raise ...
Contract for BOS ...
New CFO
and location for BOS ...
BrainSavers unveils new website ...
A new website for DAY ...
Elmo-Tech wins contract ...
Clinical trial start for MGVS ...
Perrigo poised to buy Taro ...
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Steve Rhodes, Trendlines
chairman and CEO, Misgav Technology Center,
will be a panel member at the upcoming forum,
"Entrepreneurs, Investors, and Everything
in Between." The event will be February 22,
2007 (from 15:30-20:00), at
the Dan Acadia Hotel in Herzliya. Contact Shimrit
Mor-Eli at 03 671-1929 for details and registration
information.
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©2007 Trendlines International Ltd. All rights reserved.
The Trendlines Group | Shorashim | M.P. Misgav 20164 | Israel | Phone: +972.4.958.3323
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