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From the Top: Dignity, Courage, and Perseverance
This is a very personal note, so I apologize
in advance to those who prefer the
From The Top column to be more busienss-oriented.
Just over two years ago, the families of Ehud
Goldwasser and Eldad Regev were ordinary
people going about their business much like
the rest of us. The kidnapping of their
loved ones thrust them onto center stage as
they fought to bring them home -- a
struggle that made them unwilling "celebrities" in
their so-human quest. Their dignity,
courage, and perseverance throughout their ordeal
won the hearts of all Israelis
and of people of good faith around the world.
An entire nation held its breath last week as the Second
Lebanon War finally came
to an end. Despite the "certainty" that Ehud and
Eldad could not have survived,
the entire country was heartbroken when the two stark black
coffins quashed that
last tiny sliver of hope-upon-hope. And as the Goldwasser
Regev families came to
grips with their own personal grief, their dignity, courage
and eloquence throughout
the rest of the day and at the funerals continued to inspire
us with awe.
We paid a terrible price for achieving this personal and
national closure. Our hearts
also go out to the families of the victims of the murderers
who were set free. But
in our heart of hearts we know that it was the right thing
to do -- and now maybe
the families, and the nation that is so proud of them, can
begin to heal, even as
we pray for the day that the third kidnapped soldier, Gilad
Shalit, will be embraced
by his family.
Tina Ornstein
Managing Director, Trendlines International
Israel's premier business development and
marketing consulting firm. We provide a range of business
development, seed investing, and marketing communications
services.
Building on our experience, we research and analyze markets and opportunities to understand your business.
From that understanding, we develop a plan and help you implement it.
We think our 6-factor formula sums it up well:
Experience + Research + Analysis
= Understanding --> Planning --> Implementation.
Reaching the U.S. Market through
MarketReach America Life Sciences & Medical Devices 2008
The MarketReach America Life Sciences & Medical Devices conference will be held
10-11 September on the Johns Hopkins University campus in Baltimore, Maryland.
MarketReach America helps Israeli companies in the
life science and medical device sectors accelerate their
entry into the U.S. market by meeting investors and potential
strategic partners. The program features --
Company presentations to strategic partners, corporate,
VC, and angel investors
One-on-one meetings with strategic partners
Panel discussions with investors, strategic partners,
and reimbursement and regulatory experts
Networking receptions
Presentation coaching
Only 15 Israeli companies will be accepted into MarketReach America Life Sciences
& Medical Devices 2008 program.
For questions about the program, contact Tina
Ornstein at Trendlines (04.958.3323, ext 120).
View from the States: Israel Market Trip Observations
Mark Dollinger, president of Trendlines America, was on
a working visit to Israel
last month. He shares his observations on a number of
subjects: incubator companies,
marketing, and the economy.
Read the full
story.
A
Regulatory Primer (Part 5)
Roger
Gray, director of global regulatory affairs at Donawa
Consulting, continues
his series about regulatory issues. This month Roger
focuses on important post-market requirements for the
United States
and Europe. Read
the full story.
Client News
KarmelSonixsigns distribution agreements
with selected European countries, China, and Taiwan ...
OTI wins African contract ... PlaqMed featured in Globes
... Walk-Care's wheelchair featured in Globes
... Read
all the client news.